Your privacy is important to us, and we take data privacy seriously. It is Fit-Tools' policy to respect your privacy regarding any information we may collect from you across our website (http://www.fit-tools.net) and other sites we own and operate.
This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from www.fit-tools.net (the “Site”).
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information.”
We collect Device Information using the following technologies:
Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. We refer to this information as “Order Information.”
When you create a profile on the site, we request and collect demographic and other information regarding your cycling experience to inform the range of services we offer. During the execution of our services, you may submit images and videos of yourself (and others) which we collect and retain for your records. We refer to this information as "Fit Information".
When we talk about “Personal Information” in this Privacy Policy, we are referring to both Device Information and Order Information, excluding Fit Information.
We use the information that we collect to fulfill and execute the services we provide through the site. This may include being viewed or modified by Fit-Tools staff or contractors to assist in providing the best service to you (our customers) or during research and development activities. Any data that may be personally identifiable (e.g., videos, photos, etc.) will not be shared with any third party, except in cases where explicit consent is provided through opting in to our media authorization option. We protect the data we store within commercially acceptable means to prevent loss and theft, as well as unauthorized access, disclosure, copying, use, or modification.
We use the Order Information that we collect to fulfill any orders placed through the Site (including processing your payment information, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:
We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).
We share your Personal Information with third parties to help us use your Personal Information, as described above. We use Google Analytics to help us understand how our customers use the Site--you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful request for information we receive, or to otherwise protect our rights.
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising with the following services by clicking on their link:
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal.
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.
If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below. Additionally, if you are a European resident, we note that we are processing your information in order to fulfill contracts we might have with you (for example, if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.
We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.
For more information about our privacy practices, if you have questions, or if you would like to make a
complaint, please contact us by e-mail at support@fit-tools.net or by mail:
8 The Green #19466
Dover, DE 19901
USA